The seminar titled "Reduce cost with Dynamics ERP and CRM in tough financial times," was attended by CFOs, internal auditors, finance executives and other dignitaries from the corporate sector. The event highlighted the importance of using IT solutions to reduce costs and operational inefficiencies especially during the current resource crunch.
While addressing the audience, Kamal Ahmed, Country Manager Microsoft Pakistan said, "Microsoft is committed to solving business challenges faced by SMEs. Investment in Enterprise Resource Planning (ERP) can allow firms better productivity which will lead to better profitability, market share and customer service."
A major chunk of the industrial sector in Pakistan comprises of SMEs, which play an important role in shaping the economy. The current economic downturn has hit the SMEs, which are left with lower scope of operations and reduced profitability. Traditionally, SMEs have been reluctant to invest in an ERP package due to issues related to ease of usage, flexibility and the total cost of ownership.
CEO Maison Consulting, Sultan Hamdani while addressing the audience said, "With the turbulent times affecting most large and small corporations, ERP solutions have become the need of the hour. A dynamic ERP environment allows firms to enjoy lower risk and higher return in terms of effective management and increased profitability.-PR